I was lucky to be a part of one of FCB's most ambitious projects—their first ever ground-up enterprise website build. From our new brand voice, to design, iconography, to a complete overhaul of new visual content we we're able to redesign aramark.com (check out the pretty cool video we made). With that, I led a $2 million library photo shoot across all of Aramark’s small business units, which was then implemented into the website, sales collateral, trade shows, videos and social content.